Small is the New Big

Small is the New Big

by Seth Godin · 2011

Small is the New Big is packed with inspiring ideas: as Godin says in his introduction, 'I'm certain that you're smart enough to see the stuff you've always wanted to do buried deep inside one of these riffs. And I'm betting that once inspired, you'll actually make something happen'

Best for: Marketer Product Person Founder
Level: Beginner Time: Medium Practicality: 3/5 Inspiration: 4/5
Key Ideas
How dare you settle for less when the world has made it so easy for you to be remarkable?
Your business has to work when it's small in order to survive to the point where it gets big.

How dare you settle for less when the world has made it so easy for you to be remarkable?

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Notable Quotes

How dare you settle for less when the world has made it so easy for you to be remarkable?

Your business has to work when it's small in order to survive to the point where it gets big.

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